Business-to-Business Marketing
Promotion Management
Principles of Marketing
Marketing Research
University of Chicago
Chicago, IL , United States of America
King Abdullah University of Science and Technology (KAUST)
Thuwal, Makkah Province , Saudi Arabia
American Physical Society (APS)
2024
A CONCEPTUAL MODEL FOR THE ADOPTION OF GREEN BUILDING TECHNOLOGY IN THE CONSTRUCTION INDUSTRY
Analyzing the Impact on Talent Acquisition and Performance Management: HR and Data Analysis
Consumer’s acceptance of retail service robots: mediating role of pleasure and arousal
Predicting m-health acceptance from the perspective of unified theory of acceptance and use of technology
Green Human Resource Management in Practice: Assessing the Impact of Readiness and Corporate Social Responsibility on Organizational Change
PREDICTING ECO-LABELED PRODUCT BUYING BEHAVIOR IN AN EMERGING ECONOMY THROUGH AN EXTENSION OF THEORY OF PLANNED BEHAVIOR
Managerial ethical decision-making in export-oriented readymade garment units: mediating roles of attitude and moral obligation
Correction to: Application of TPB-SOR theory on remanufactured product buying intention among Malaysian consumers: mediation of TPB constructs and functional value (Journal of Remanufacturing, (2024), 14, 1, (125-154), 10.1007/s13243-024-00136-5)
Islamic teachings and environmental corporate social responsibility in Bangladesh: a mixed-methods research approach
Educational Tourism: A Behavioral and Perceptual Analysis of Chinese Students in Malaysian Public Universities; [教育旅游: 马来西亚公立大学中国学生的行为与感知分析]
Application of TPB-SOR theory on remanufactured product buying intention among Malaysian consumers: mediation of TPB constructs and functional value
2023
Interplay of perceived organizational and external e-readiness in the adoption and integration of augmented reality and virtual reality technologies in Malaysian higher education institutions
The Structural Relationship among Students' Perceptions of Sales-Related Skills, Sales Careers, and Views of Others and the Intention to Pursue Sales Careers in Malaysia: The Mediating Effect of Feelings towards Selling; [Hubungan Struktural antara Persepsi Pelajar terhadap Kemahiran Berkaitan-Jualan, Kerjaya Jualan, dan Pandangan Orang Lain dan Niat untuk Meneruskan Kerjaya Jualan di Malaysia: Kesan Pengantaraan Perasaan Terhadap Jualan]
Buying Behaviour towards Eco-Labelled Food Products: Mediation Moderation Analysis
Impulsive hotel consumption intention in live streaming E-commerce settings: Moderating role of impulsive consumption tendency using two-stage SEM
Desire to stay shorter time at the shopping mall: insight from protection motivation (PMT), behavioral inhibition system (BIS), reactance, and expectancy theories
Relationship between Diversification, Institutional Environment and Growth: A Study of Agricultural Companies in China
Exploring the Hype of Blockchain Adoption in Agri-Food Supply Chain: A Systematic Literature Review
Negative and positive antecedents of intention to resume hotel consumption in new normal settings in Malaysia: insight from three psychological theories
Exploring the mass adoption potential of wearable fitness devices in Malaysia
Acceptance of online distance learning (ODL) among students: Mediating role of utilitarian and hedonic value
Green Logistics, Green Human Capital, and Circular Economy: The Mediating Role of Sustainable Production
Experience, Trust, eWOM Engagement and Usage Intention of AI Enabled Services in Hospitality and Tourism Industry: Moderating Mediating Analysis
Consumers' intention toward buying ethically produced products in Bangladesh
Effects of Internet of Things, supply chain collaboration and ethical sensitivity on sustainable performance: moderating effect of supply chain dynamism
The Mediating Role of Brand Trust and Brand Love between Brand Experience and Loyalty: A Study on Smartphones in China
Integrating the social support theory and technology acceptance model of social commerce websites; [Integración da teoría do apoio social e o modelo de aceptación da tecnoloxía de sitios web de comercio social]
Green Gardening Practices Among Urban Botanists: Using the Value-Belief-Norm Model
The Effects of Service Quality Performance on Customer Satisfaction for Non-Banking Financial Institutions in an Emerging Economy
Green Home Buying Intention of Malaysian Millennials: An Extension of Theory of Planned Behaviour
Impact of E-Commerce and Digital Marketing Adoption on the Financial and Sustainability Performance of MSMEs during the COVID-19 Pandemic: An Empirical Study
2022
Augmented reality adoption intention among travel and tour operators in Malaysia: mediation effect of value alignment
Can Corporate Ethics Programs Reduce Unethical Behavior? Threat Appraisal or Coping Appraisal
Does the relationship marketing orientation of an entrepreneur support agency improve performance? Evidence from small- And medium-size enterprises in Malaysia
Factors Affecting Photo Voltaic Solar Energy Usage Intention in Rural Households in Bangladesh: A Structural Equation Modelling Approach
Consumers’ buying intention towards healthy foods during the COVID-19 pandemic in an emerging economy
Intention to Adopt AI-Powered Online Service Among Tourism and Hospitality Companies
Relationship between Entrepreneurial Orientation and Business Performance among Malay-Owned SMEs in Malaysia: A PLS Analysis
Predicting the Intention and Adoption of Mobile Shopping During the COVID-19 Lockdown in Malaysia
Teacher Competencies and School Improvement Specialist Coaching (SISC+) Programme in Malaysia as a Model for Improvement of Quality Education in China
2021
Factors affecting augmented reality adoption in the retail industry
Perceived environmental responsibilities and green buying behavior: The mediating effect of attitude
Purchase intention of renewable energy technology in rural areas in Bangladesh: Empirical evidence
Green finance development in Bangladesh: The role of private commercial banks (PCBs)
The panic buying behavior of consumers during the COVID-19 pandemic: Examining the influences of uncertainty, perceptions of severity, perceptions of scarcity, and anxiety
Factors affecting photovoltaic solar technology usage intention among households in Malaysia: Model integration and empirical validation
Perceived retailer innovativeness and brand equity: mediation of consumer engagement; [#x611f;#x77e5;#x96f6;#x552e;#x5546;#x521b;#x65b0;#x6027;#x4e0e;#x54c1;#x724c;资产：消费者参与的调节]
Working adults’ buying intention through online social network: An empirical study in Malaysia
2020
The influence of customer value co-creation behavior on SME brand equity: An empirical analysis
Safeguarding halal integrity through halal logistics adoption: A case of food manufacturers
Applying an extended theory of planned behavior to sustainable food consumption
Adoption of green supply chain management among SMEs in Malaysia
Customer satisfaction in online shopping in growing markets: An empirical study
2019
The mediating role of person-organization fit in the relationship between socially responsible-hrm practices and employee engagement
Social commerce an extended technology acceptance model: The mediating effect of perceived ease of use and perceived usefulness
Employee intention to join a union in private university
The role of firm size and customer orientation on halal transportation adoption
Elucidation of supply chain integration in Halal food industry
Factors affecting energy-efficient household products buying intention: Empirical study
2018
Relationship between entrepreneur's traits and cloud computing adoption among malay-owned SMEs in Malaysia
Integrating TPB, TAM and DOI theories: An empirical evidence for the adoption of mobile banking among customers in Klang valley, Malaysia
Consumer-based brand equity: Relationship between country of origin and brand equity dimension
Social support, trust and purchase intention in social commerce era
How buyer relationship influences value co-creation: The moderating role of personality traits
Exploring the theory of planned behaviour (TPB) in relation to a halal food scandal: The Malaysia Cadbury chocolate case
Exploring the influence of hospitality on guest satisfaction in luxury hotel services
Effect of ethnocentrism and patriotism on the buying intention of Malaysian national car
Factors affecting intention to use online dating sites in Malaysia
2017
Food supply chain integrity: The need to go beyond certification
Trust, commitment, and competitive advantage in export performance of SMEs
Attitude towards social commerce: A conceptual model regarding consumer purchase intention and its determinants
Consumer retaliation to halal violation incidents: The mediating role of trust recovery; [Retaliasi pengguna terhadap insiden pelanggaran pensijilan halal: Peranan pemulihan kepercayaan sebagai pemboleh ubah pengantara]
Consumer retaliation to halal violation incidents: The mediating role of trust recovery
2016
A survey on renewable energy development in Malaysia: Current status, problems and prospects
The impact of innovation on growth and performance of processed food SMEs in Malaysia
2015
Personal values and entrepreneurial orientations in Malay entrepreneurs in Malaysia: Mediating role of self-efficacy
Assessing the effect of loyalty program benefits in satisfaction- loyalty relationship: Evidence from Malaysia
Ecological conscious behaviour in Malaysia: The case of environmental friendly products
Online service failure: Diagnosing customer's evaluation of critical incidents outcomes
2014
Negative and positive impact of internet addiction on young adults: Empericial study in Malaysia
Relationship between teacher's personality, monitoring, learning environment, and students' EFL performance
Perceptions on renewable energy use in Malaysia: Mediating role of attitude
Compulsive buying and credit card misuse among credit card holders: The roles of self-esteem, materialism, impulsive buying and budget constraint
Small-scale households renewable energy usage intention: Theoretical development and empirical settings
2013
Relationship between Islamic human resource management (IHRM) practices and trust: An empirical study
Investigating the structural relationship between loyalty programme service quality, satisfaction and loyalty for retail loyalty programmes: Evidence from Malaysia
Job stress with supervisor's social support as a determinant of work intrusion on family conflict
Relationship between retention factors and affective organisational commitment among knowledge workers in Malaysia
2012
Is Religiosity an important factor in influencing the intention to undertake Islamic home financing in Klang Valley?
2011
Applying the theory of perceived characteristics of innovating (PCI) on ICT adoption in the SMEs in Malaysia
Is religiosity an important determinant on Muslim consumer behaviour in Malaysia?
Relationship between Islamic HRM practices and employee commitment: An empirical study of islamic banks in Bangladesh
Ergonomics and work stress issues in banking sector
Retail loyalty programs in Malaysia: the relationship of equity, value, satisfaction, trust, and loyalty among cardholders; [Mažmeninės prekybos lojalumo programos malaizijoje: Nuosavas kapitalas, vertė, pasiteṅkinimas, pasitikejimas ir lojalumas]
An empirical study of factors affecting electronic commerce adoption among SMEs in Malaysia; [Veiksnių, turinčių įtakos elektorinei prekybai, studija: Malaizijos pavyzdys]
Entrepreneur's traits and firm innovation capability: An empirical study in Malaysia
Factors affecting brand loyalty: An empirical study in Malaysia
Applying the Theory of Planned Behavior (TPB) in halal food purchasing
2010
The antecedents of online brand trust: Malaysian evidence; [Pasitikėjimo internetinės prekes ženklu praeitis: Malaizijos pavyzdys]
What factors influence online brand trust: Evidence from online tickets buyers in Malaysia
2009
The effects of leader-member exchange on organizational justice and organizational citizenship behavior: Empirical study
Cyber café usage in Malaysia: An exploratory study
A study of job stress on job satisfaction among university staff in Malaysia: Empirical study
Adoption of internet in Malaysian SMEs
2008
Factors affecting e-commerce adoption in the electronic manufacturing companies in Malaysia
2007
Development and prospects of internet banking in Bangladesh
